A resource for customer experience (CX) and experience management (XM) professionals.
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Episodes tagged “Bob Thompson”

Proving the Value of Customer Experience

Proving the Value of Customer Experience

Released: February 16, 2021 • Episode #153

How do you gain the support for customer experience from stakeholders? By proving the value of customer experience. Host Steve Walker welcomes Bob Thompson, CEO of Customer Think, , a global online community of business leaders. They discuss the findings in their recent report on “Best Practices to Prove the Business Value of Customer Experience” which highlights how CX professionals can, “show that improving experience will deliver value to the customer and the business.”

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Is B2B CX behind B2C?

Is B2B CX behind B2C?

Released: February 19, 2019 • Episode #56

Steve welcomes back Bob Thompson, CEO of CustomerThink Corporation and is also the Founder and Editor-in-Chief of CustomerThink.com, to discuss the perception of B2B CX trailing in progress from B2C and how B2B leaders see customer experience as an effective way to differentiate themselves within the market.

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From CRM to CX

From CRM to CX

Released: September 18, 2018 • Episode #37

Host Steve Walker welcomes the CEO of Customer Think Corporation and the founder and editor-in-chief of CustomerThink.com Bob Thompson to discuss how he started in the customer experience industry and his thoughts on the future of the CX movement.

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