A resource for customer experience (CX) and experience management (XM) professionals.
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Episodes tagged “government”

CX for the People

CX for the People

Released: April 20, 2021 • Episode #162

In the United States, people typically don't think of themselves as “customers” to the government. However, governing bodies from the local, state, and federal levels have been embracing customer experience as a way to connect to the community, and commercial businesses can learn from their efforts. Host Steve Walker welcomes Qualtrics experts Chelsie Bright, global head of government, and Sydney Heimbrock, chief industry advisor for government, for a discussion on understanding how CX works in government at all levels.

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The United States of CX

The United States of CX

Released: December 18, 2018 • Episode #49

Steve welcomes Stephanie Thum, chief advisor of federal customer experience at Qualtrics, to discuss how federal agencies are beginning to apply customer experience into government, how legislation is requiring the implementation of CX practices, the imbalance of X-data (experience) and O-data (operational) within agencies, and... Zootopia?

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